Exhibitor Information
The Exhibit Hall at Gen Con features well over five
hundred companies showcasing and selling industry products. From major
companies to aspiring individuals, you will find publishers, manufacturers,
game accessory companies, artists, authors, lifestyle/clothing companies,
cosplay, software developers, and much more! With hundreds of vendors serving
tens of thousands of attendees over four days, the Exhibit Hall is a main
attraction of Gen Con with an energy of its own!
Become an Exhibitor
The 2026 New Exhibitor Application window concluded on October 12. Our
waitlist is at capacity.
Please visit this page in September 2026 for
details regarding the Gen Con 2027 application process.
If you are a returning exhibitor who has exhibited at Gen Con in the past five years, please contact [email protected] to see if you are eligible to apply for Gen Con 2026.
2026 Booth Rates
General Exhibit Hall
Per 10' x 10' Space, General Rate:
- 10' x 10' Inline Booth (one aisle-facing side) - $2,489 each.
- 10' x 10' Corner Booth (two aisle-facing sides) - $4,107 each.
Entrepreneurs Avenue
- The 2026 rate for a booth in Entrepreneurs Avenue is $2,115.
Makers Market
- The 2026 rate for a booth in Makers Market is $1,000. Participation in Makers Market is limited to one booth per exhibitor.
What's Included:
Furniture
All booths come with the following equipment per 100 sq ft:
- An 8'l x 2'w x 30"h skirted table
- Two (2) Chairs
- One (1) Wastepaper basket
- Pipe & Drape walls (if applicable)
- A sign with your exhibiting name on the back wall (if applicable)
Exhibitor Badges
All exhibitors receive 2 complimentary exhibitor badges per 100 sq ft of booth space purchased:
- 100 sq ft = 2 free badges
- 200 sq ft = 4 free badges
- 800 sq ft = 16 free badges, etc.
Housing
Approved exhibitors will have access to purchase up to 2 hotel rooms per 100 sq ft of booth space purchased:
- 100 sq ft = 2 rooms
- 200 sq ft = 4 rooms
- 800 sq ft = 16 rooms, etc.
Approved exhibitors will receive additional information about included furnishings, badges, and housing through exhibitor newsletters distributed throughout the show cycle.
Sponsorship & Marketing
Gen Con has a wide range of marketing and sponsorship options available, and you do not need to be an exhibitor to take advantage of these opportunities!
Please browse our 2025 Sponsorship & Marketing Guide to review our many product options. Stay tuned for the 2026 Sponsorship Guide and pricing.
Exhibit Hall Hours during Gen Con
Thursday-Saturday: 10 am – 6 pm Eastern
Sunday: 10 am – 4 pm Eastern
Exhibitor List
The 2025 Exhibitor List is live! View the interactive list here.
Exhibit Hall Map
The 2025 Exhibit Hall Map is live! View the interactive map here.
Makers Market
Making its third year at Gen Con in 2025, the Makers Market is a new exhibiting area outside of the Exhibit Hall, in the corridor that connects the Indiana Convention Center and Lucas Oil Stadium. With increased activity and events happening in and near the stadium, including the Gen Con Block Party, the Makers Market sees steady traffic, as attendees make their way back & forth from the Convention Center and the Stadium.
Check out our 2025 Makers Market Exhibitors.
If you have questions or would like to book marketing or sponsorships, please contact [email protected].
Contact Info
If you have questions, please contact [email protected] or call:
LeMar Mattox, Sales & Exhibits Manager
(206) 385-1967, ext 3
Megan Culver, Vice President, Sales, Marketing, & Events
(206) 909-3383
