News flash:
It may be that some company is buying badges just to secure rooms and then flipping them online. We saw the Hilton downtown available through some hotel booking site for 460 per night. A nice little profit. Spend $100 or so for a badge, get a room for 4 nights, flip for 3 to 5 times the cost.
Just like the secondary market for concert and show tickets.
How does GEN CON prevent this?
But locking them to the badges the way they are doing is the best way. It really did cut down on the room scalping a lot.
They might still have some backdoor way of scalping the rooms, but they still must eat the $110 badge cost to do it.
Doing it this way eats into the profitability of scalping the rooms, by the time they try adding in their gain and taxes, they're asking well over $500/night which is the same as what out of block rooms are going for. So the risk to the people wanting the rooms go way up to the possible gains. Making it better to the buyee to simply book direct from the hotel, then a shady scalper.